Here’s how Keyword Planner Tool works:
If you are working for a client like Google then you should run Search Network with Display Select campaigns which gives more business to the client.
If you are an agency then you should run campaigns on Search Network after doing some RnD on Keywords and Ads using google’s platform like Keyword Planner.
- How does Keyword Planner work?
After the account is set there is an drop down option in Google Adwords in the “Tools Tab” on the homepage.
Select Keywords Planner and input the details in the tool. The details that needs to be filled are as follows:
- Put the website link in the “Your landing page” option
- Select the :location” in which the Advertiser wants to target
- Click on get ideas.
You will find the keywords with the amount of clicks on Google Adwords platform
Download the report and research on the best words related to the websites and its services.
Make sure to choose those keywords which you can later on add as headlines in your ads or in Description 1 and Description 2 in your ads.
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